About Us
Inscribime started the way most good things do — out of a stubborn refusal to settle for what was out there.
What this place is
Inscribime is a small, independent site built around one idea: genuinely useful content, written in a human voice, with real examples and no fluff.
What you will find here:
- Honest writing — if something is hard or annoying, we'll say so
- Real examples — everything we publish has been tested or used in practice
- Long-term value — articles are updated over time, not abandoned after publication
Who's behind it
Hi — I'm Maddie. I'm a writer and designer who spent years working on brand identity systems before realising I cared more about the typography choices than almost any other part of the work. Most of the meetings I sat through about brand were really meetings about what voice the typeface was carrying — and nobody quite said it that way. Inscribime is where I do say it, slowly, one essay at a time.
I write everything you read here. I read the foundry's specimen, look at the brand using it in the wild, and pull apart why the pairing works (or doesn't) before any essay makes the cut. The work is slower than the take-of-the-week brand commentary you can find anywhere — but I think you can tell the difference.
How we work
Inscribime is reader-supported. That means we make money through a few honest channels:
- Affiliate links — when you buy a recommended product through one of our links, we earn a small commission. We only link to things we actually use. See our full affiliate disclosure.
- Newsletter — free, no spam, just what we think is worth your attention.
What we don't do: pop-up ads, autoplay videos, paywalls, or interrupt your scroll with anything we wouldn't tolerate ourselves.
What's next
We're building this slowly and on purpose. New content goes up most weeks.
If you want to follow along, the newsletter is the best way. If you want to say hi or send feedback, the contact page is right there.
Thanks for being here.
— Maddie